11 Best Email Marketing Software for Small Businesses - Furniture of design. Angel Cerdá
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11 Best Email Marketing Software for Small Businesses
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With detailed analytics, they can also tweak future campaigns to engage more donors effectively without hiring additional staff or spending a fortune. The largest competitors in the email marketing software space include tools like Mailchimp, Constant Contact, and Hubspot. These platforms offer a wide range of features and integrations, catering to various needs and preferences, making them popular choices among nonprofits and other organizations. Mailchimp has truly transformed the best email marketing platforms for nonprofits the way I approach email marketing for nonprofits.

the best email marketing platforms for nonprofits

You can track donor behavior, send personalized sequences, and create donation follow-ups or event reminders — all from one place. Encharge helps nonprofits stay connected with supporters — without writing every follow-up manually or juggling a dozen tools. If and when you transition to a paid plan, be sure to explore discounts tailored for nonprofits. The added benefit is that many of these tools provide free plans or trials. This allows you to explore various platforms and identify what works best for you.

Event registration designed to drive giving

This plan is designed to offer essential features and functionality for nonprofits and businesses just starting their email marketing efforts. Email marketing software also provides robust tracking and analytics capabilities. Nonprofits can monitor key metrics such as open rates, click-through rates, and conversions, allowing them to measure the effectiveness of their prospect research and campaigns.

Sender

Finally, with Moosend, you also get a 24/5 responsive support team that can provide solutions to any problem. And most importantly, there’s a 25% discount for nonprofits, making it even more valuable and indulging. Whether you’re looking to raise awareness, encourage donations, or mobilize volunteers, it’s important to select one of the best email marketing software for nonprofits. Sheetsy’s analytics and reporting tools are another highlight, providing detailed insights and metrics to track email performance. This data-driven approach enables nonprofits to refine their strategies continually, ensuring they remain effective and relevant.

What is the entry-level pricing for AWeber?

Another distinctive feature is its provision of business phone numbers. This is particularly useful for nonprofits engaging donors through phone calls. Brevo is equipped with an intuitive email builder and approximately 40 templates.

We researched over 230 email marketing software providers to bring you the best email marketing software for your nonprofit. The platform has a high email deliverability rate, so your campaigns will land straight into your audience’s inboxes. Alternatively, you can leverage the available free plan, allowing up to 500 contacts, one landing page, and one automation sequence. Overall, Benchmark Email is a decent service with extensive customization options, good customer support (multi-lingual), and a simple interface for people wanting a fuss-free solution. Unfortunately, there is no free plan, but you can test the platform through the 14-day free trial offered. Join hundreds of growing nonprofits using Virtuous to save time, deepen relationships, and grow generosity…at scale.

Campaign Monitor is Ideal For

  • Notably, the platform facilitates sending RSVP-enabled email invitations.
  • The Association for Supervision and Curriculum Development improved qualitative marketing outcomes through personalized messaging and behavioral segmentation by implementing HubSpot Marketing Hub.
  • Email marketing software improves donor engagement by allowing nonprofits to create personalized and targeted campaigns.
  • If you come across any errors or things that need to be reviewed again, please let us know.
  • With Funraise there is no need to export donor lists from a CRM and then importing them to an external ESP regularly to maintain accurate data.
  • Look for scalability, contact limits, included features, and whether free plans or trials are available to test the platform risk-free.

The service has a straightforward email editor with plenty of styling choices, letting you create stunning campaigns from scratch or via pre-designed templates. By choosing AWeber, nonprofits gain access to an array of features that facilitate growth and enhance communication with supporters, all while keeping costs manageable. This combination of simplicity and power makes AWeber a top contender for the best email service for nonprofits.

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Our top picks streamline email marketing campaigns so you can focus on your mission instead of dealing with complex software. Many email marketing platforms cater to large corporations with extensive features and premium price tags, but nonprofits typically don’t need all those extra bells and whistles. You’ll also get customizable signup forms and landing pages to help generate leads.

  • GetResponse offers a 50% discount on all paid plans for nonprofit organizations.
  • And since 10% of annual giving occurs on the last three days of the year, it’s crucial to stay top of mind through December 31.
  • Brevo offers a 15% discount to nonprofits, although this only applies to their custom Enterprise plan.
  • If you need support beyond this period, exploring Mailchimp alternatives for nonprofits is recommended.
  • You already know that email marketing for nonprofits is too important to be just an afterthought.

Email marketing software helps with fundraising efforts by enabling nonprofits to create compelling campaigns that reach a broad audience. With features like analytics and reporting, nonprofits can track the success of their campaigns, refine their strategies, and maximize donations, ultimately driving more support for their mission. Mailjet earned its spot due to its exceptional ability to cater to the unique needs of nonprofits. Its advanced segmentation and personalization features allow organizations to connect with their audience on a deeper level. The platform’s ease of use and comprehensive analytics make it an invaluable tool for any nonprofit looking to enhance their email marketing efforts.

If you come across any errors or things that need to be reviewed again, please let us know. HubSpot is an all-in-one inbound marketing platform ideal for growing nonprofits. It offers extensive styling choices, and elements like surveys and quizzes. Additionally, Constant Contact offers unique event marketing functionality.

Their platform helps organizations create personalized campaigns that drive event attendance, membership growth, and fundraising success. Mailchimp’s robust capabilities make it a great email marketing platform for nonprofits. MailerLite is highly regarded as one of the best email marketing software options for nonprofits. It’s user-friendly interface and powerful features make it a valuable tool for effectively managing email campaigns. With MailerLite, nonprofits can engage with their audience, promote their cause, and drive meaningful actions.

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